Project
Brand identity design
Client
Harrison Logistics International
What we did
Brand identity design, vehicle signage, pull up banners, stationery design
The Challenge
Harrison Logistics International had a full list of items they needed when they approached The Brand Cafe. Their branding project involved logo design, business cards, stationery design: letterhead and compliments slip, banners and folders for the trade shows they attended, parcel bags, information leaflets, rate cards, uniforms, and vehicle branding.
The Result
We played with the A in “Harrison”, turning it into an arrow to denote speed, travelling, direction. The arrow and bold text, along with an orange, black and white choice of colours tied together both internal and public facing assets effectively, giving Harrison Logistics the professional, trustworthy, bold brand they were looking for.
